Paolo Miscia
Paolo bridges human insight and AI to enable healthy adoption of emerging technologies across the organization.
AI, Technology & Market Intelligence
AI Strategy & Business-First Use-Case Design
Audience Measurement & Behavioral Insight
Human–AI Collaboration Frameworks
Organizational Readiness & Technology Upskilling
Boardroom & Executive Speaking
B2B + B2C
Market Intelligence
Media & Entertainment
Technology
Data & Analytics
Executive Education
At Discovery Networks and Kantar Media, Paolo designed analytics frameworks that transformed audience data into revenue-driving intelligence across global markets. With 30+ years at the intersection of technology, media, marketing, and research, he now helps organizations adopt AI responsibly, integrating data, creativity, and human insight to anticipate markets and accelerate innovation.
IDEAL FOR
→ Companies integrating AI across the enterprise for horizontal adoption
→ Executives translating complex data into strategic insight and business value
→ Organizations navigating digital transformation without strategic alignment
→ Organizations seeking responsible AI adoption aligned with business goals
→ Organizations needing executive-level evangelization on AI, data, and emerging technologies
EXECUTIVE AI ADOPTION PROGRAM (IAcelera – CESA)
From Curiosity to Capability
Paolo designed and directs IAcelera, CESA’s executive-level artificial intelligence program, created to move senior leaders beyond experimentation into disciplined adoption. Facing widespread confusion and organizational resistance, he built a practical decision framework grounded in real business use cases. Across multiple cohorts of C-suite and senior executives, the program accelerated informed adoption, clarified investment priorities, and enabled companies to deploy AI responsibly by linking technology decisions directly to strategic and operational outcomes.
DISCOVERY LATAM AI INSIGHTS PLATFORM
Turning Data Into a Commercial Product
As Digital Research Director for Latin America, Paolo led the development of an AI-powered insights platform integrating streaming, social, web, and app data across markets. The challenge was fragmented information and slow decision-making. Paolo unified data sources into a single intelligence engine, transforming insight into a monetizable asset. The platform won Discovery’s Global Innovation Award, achieved U.S. patent-pending status, and generated over $3M in revenue across Latin America and international markets.
AMGEN COLOMBIA AI ADOPTION BENCHMARK
From Local Pilot to Global Reference
Paolo led a horizontal AI adoption initiative with AMGEN Colombia, designed to move beyond isolated use cases and embed AI across functions. Starting locally, he aligned data, analytics, and decision frameworks across marketing, commercial, and operational teams—creating a shared adoption model rooted in real business decisions. The Colombia deployment became a benchmark for AMGEN globally, informing enterprise-wide adoption standards, accelerating organizational alignment, and proving how local execution can successfully scale into a global AI reference model.
CARACOL TELEVISIÓN MARKETING & DIGITAL SHIFT
Reclaiming Leadership Through Innovation
As Marketing Vice President of Colombia’s largest television network, Paolo led marketing, research, and branding during a period of declining leadership. He integrated data, audience insight, and emerging digital platforms to guide smarter programming and launch decisions. The result: restored ratings leadership, regained top-of-mind position after seven years, and the most successful series launch in Colombian television history—while pioneering the network’s first Facebook-integrated campaign.